The merger increased ATPI's workforce to over 6,300 people and expanded its footprint to more than 100 offices worldwide. Gross sales for the group were projected to rise from £720 million in 2013 to over £1.2 billion following the deal.
The purchase was supported by Intermediate Capital Group (ICG), which held a 50% stake in ATPI at the time. Evolution of the Brand atpi buys griffin
Following the acquisition, the two entities initially operated under the unified banner of . This brand combined the expertise of Griffin Travel with ATPI's existing marine specialist, ATP Instone , to provide a dedicated service for the shipping and energy sectors. The merger increased ATPI's workforce to over 6,300
ATPI sought to fix geographic weaknesses, particularly in the U.S. (where Griffin generated 28% of its sales) and China , where Griffin held a successful joint venture. Evolution of the Brand Following the acquisition, the