Graphics -

: Every element should have a visual connection with something else on the page.

: Use size and color to guide the viewer’s eye to the most important information first. GRAPHICS

: Draw a rectangle, then go to Object > Path > Split into Grid . Enter your desired rows and columns, then convert them to guides. : Every element should have a visual connection

: Drag from the rulers just like in Illustrator. GRAPHICS

: Select 1–3 fonts and define how they are used for headings, subheaders, and body text.

: Provide examples of the "vibe" for photos and the specific stroke weight or style for icons. 3. Core Design Principles to Follow