The music video, co-directed by Kendrick Lamar and Dave Free for their company pgLang , is as dense and symbolic as the lyrics. It features Kendrick in a Christ-like pose floating over the ocean, performing push-ups on rooftops, and joyriding with his cousin Baby Keem, who also co-produced the track.
Stripping the Facade: Kendrick Lamar’s "N95" In the landscape of modern hip-hop, few artists can turn a medical necessity into a scathing cultural manifesto. With the second track from his 2022 double album Mr. Morale & The Big Steppers , Kendrick Lamar does just that. The song isn’t just a response to a global pandemic; it is an aggressive demand for authenticity in an era defined by performance. The Metaphor of the Mask Kendrick Lamar - N95
The title refers to the N95 respirator masks ubiquitous during the COVID-19 pandemic, but Kendrick uses the medical gear as a metaphor for the "masks" of contemporary society. He critiques the superficiality of "designer bullshit" and clout-chasing, famously barking the refrain: "Take all that designer bullshit off and what do you have?" . Lyrically, the song tackles several heavy themes: The music video, co-directed by Kendrick Lamar and
Much of the video was filmed in Texas, utilizing stunning architectural backdrops: Kendrick Lamar N95 video features Fort Worth Botanic Garden With the second track from his 2022 double album Mr