: This is a standard stylistic choice to make the kicker look professional. Avoid Punctuation : Most kickers do not end with a period.
📍 : The lead drives the reader into the article, but the kicker drives the story into the reader. kicker
: On some platforms, you can link your kicker to a tag or a previous article to keep readers on your page. Example Kicker Cooking Tips PRO TIPS Travel Guide BUDGET TRAVEL Business News BREAKING Personal Story MY JOURNEY : This is a standard stylistic choice to