Studies from the Geena Davis Institute on Gender in Media show that women over 50 make up only about 25% of characters in that age group, despite being a significant portion of the actual population.
Shows like Grace and Frankie and Hacks have shifted the "happiness script," depicting the 50+ years not as a period of decay, but as a vibrant era of career reinvention and social fulfillment. The Power Behind the Lens mature milf georgette
The Evolution of Maturity: Mature Women in Entertainment and Cinema Studies from the Geena Davis Institute on Gender